# Protocol Business Model
The GBM Auction Protocol generates value through two primary channels:
### 🏷️ 1. Auction Fee
Every auction run through the GBM Protocol incurs a **2% fee on the final winning bid**.
This fee is collected in the base currency of the auction (e.g. $ETH, $POL, $USDC, $GBM etc), provided it’s a protocol-supported token.
This fee is the **core value engine** of the GBM Protocol, capturing value as auction volume scales across the ecosystem.
How it’s used:
* **100% goes to the Protocol Rewards Pool**
### 🧾 2. Publishing Fee
Initially, this fee will not be charged - because we want to encourage Auction House deployments in the early stages of the Protocol launch.
In the future, every new user - individual or enterprise - who wants to deploy and publish a live GBM Auction House must pay a **one-time publishing fee**. This can be paid in either $**USDC, $USDT** or $**GBM tokens**.
The publishing fee serves three key purposes:
* **Filters out non-serious clients**, ensuring quality and commitment
* **Funds the protocol treasury**, supporting long-term ecosystem growth
* **Rewards the GBM community**, strengthening long-term incentive alignment
How it’s used:
* **50% goes to the Protocol Treasury**
* **50% goes to the Protocol Rewards Pool**
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